Best for: US families hiring domestic workers; US small businesses
Strengths
Limitations
| Feature | Details |
|---|---|
| Product/vendor | GTM Payroll Services |
| Main categories | Payroll software, HR software, HCM |
| Best for | US families hiring domestic workers; US small businesses |
| Pricing visibility | Public for household; Quote-based for business |
| Starting price | $70/month base + $20/month per employee (Household) |
| Key strengths | Full-service, hands-off tax compliance (SOC 1 certified) |
| Key limitations | Limited support hours; high base pricing for single employees |
| Evidence confidence | 85/100 |
| Last verified | May 2026 |
GTM Payroll Services is a US-based payroll and HR provider that splits its focus into two distinct markets: household employers (such as families hiring nannies or senior caregivers) and commercial small-to-midsized businesses. [02] [03]
The vendor’s most prominent supported capability is its SOC 1-compliant tax processing, which offers a completely hands-off compliance experience for complex household employment and small business tax scenarios. [07] [11]
Buyers should note that while household pricing is transparently published starting at $70 per month, the commercial business HCM platform requires a custom quote. [16] [24] Additionally, support is limited to standard East Coast business hours, which may require verification for companies operating across multiple time zones or those that need weekend assistance. [10] GTM Payroll Services is a strong shortlist candidate for US-based micro-employers and small businesses seeking localized, compliance-focused payroll processing. [12]
| Fact | Detail |
|---|---|
| Founded | 1991 |
| Headquarters | US |
| Ownership status | Private |
| Main markets | US |
| Main use cases | Nanny payroll, household employee tax filing, small business payroll |
| Pricing model | Base fee + per employee (Household); Quote-based (Business) |
| Starting price | $70/month base + $20/month per employee |
| Compliance certifications | SOC 1 |
| Key integrations | QuickBooks Online, QuickBooks Enterprise |
| Data quality score | 85/100 |
Founded in 1991, GTM Payroll Services provides cloud-based payroll, HR, and HCM solutions. [01] [03] The vendor operates two primary product lines to serve distinct markets:
1. GTM Household Tax & Payroll (EasyPay): A specialized payroll and tax platform built for families employing domestic workers, such as nannies and senior caregivers. [02] 2. GTM Business Payroll & HCM: A commercial platform designed for small and mid-sized businesses, encompassing payroll processing, benefits administration, and HR consulting. [03]
A cloud-based payroll software designed specifically for micro-employers managing single nannies or small care teams. It handles automated withholdings, direct deposit, and on-time tax filings. [02] [04]
An integrated HCM platform targeting small to midmarket businesses. It supports local payroll processing, benefits administration, employee self-service, and HR consulting. [03] [06]
GTM Payroll Services demonstrates strong evidence for end-to-end US payroll processing and tax compliance. [04] [06] The platform supports standard HRIS features such as employee self-service and benefits administration for its business clients. [26] [27] Buyers should verify exact feature inclusions based on whether they are purchasing the Household or Business product lines.
GTM Payroll Services uses a split pricing model: public, tiered pricing for its household products, and quote-based pricing for its business HCM suite. [16] [24]
The household product uses a base fee plus a per-employee fee structure. [16] [17]
Pricing for commercial business payroll is customized via quote and requires scheduling a consultation. [24] Buyers evaluating the business platform should verify exact costs, implementation fees, and module inclusions directly with the vendor.
GTM Payroll Services operates exclusively within the United States. [04]
| Region/Country | Capability | Coverage type | Evidence status | Notes | Source |
|---|---|---|---|---|---|
| United States | Local payroll, tax filing, direct deposit | Native | Verified | Supported for both household and business product lines. | [04] |
According to the vendor, GTM is an independent payroll service bureau that maintains formal SOC 1 compliance for its financial transactions and payroll tax processing. [07]
| Pro | Why it matters | Evidence | Caveat |
|---|---|---|---|
| Full-Service Tax Compliance | Provides completely hands-off, SOC 1 certified full-service payroll and tax filing for household employers, managing all quarterly and year-end agency filings automatically. | [11] | Basic tiers may require add-on fees for year-end document generation. |
| Con | Why it matters | Evidence | Caveat |
|---|---|---|---|
| Limited Support Hours | Customer support is only available during standard East Coast business hours, which may be limiting for businesses operating on nights, weekends, or across multiple time zones. | [10] | Buyers should verify emergency escalation paths. |
| High Base Pricing | The platform is significantly more expensive than DIY payroll calculators for single-employee household payrolls. | [28] | Best suited for employers prioritizing hands-off compliance over budget pricing. |
Before purchasing GTM Payroll Services, buyers should verify:
| Metric | Status |
|---|---|
| Overall page confidence score | 85/100 |
| Number of sources | 14 |
| Strongest evidence areas | Household pricing, compliance certifications, target market fit |
| Claims buyers should verify | Business payroll pricing, support escalation |
| Publication readiness | Good page with solid pricing data for the household product; suitable for publication with clear caveats regarding opaque business pricing. |
We review vendor pages regularly and update them as pricing, coverage, and capabilities evolve.
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